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Cybernetics

Cybernetics is the study of the structure of complex systems such as communication processes and feedback mechanisms. Cybernetics is developed in the '40s with mechanical engineering, to ...

EFT

Means for EFT Emotional Freedom Technique, a technique that allows to "reorganize" the emotional balance and flow of energy in the meridians of the body, without the use of needles, as in ...

The principle of Pollyanna

The Pollyanna principle, or pollyannaismo, describes the habit or tendency to find the bright side of everything. Pollyanna was originally the main character in a novel for children, written ...

PNEI

PNEI is an acronym for a very rich and dynamic discipline, the psiconeuroendocrinoimmunologia. So named because it involves the psychological, neurological, endocrine and immune systems.
It is a relatively recent neuroscience ...

Premack Principle

The principle of Premack (1965) describes the mechanism by which a favorite activity can serve as reinforcement for activities "must do". How many times has it been said: "The first ...

Sales and Finance

NLP and coaching is very popular in the company, at various levels: for sale, marketing and advertising, for internal relationships with customers and ...