Thorndike (1932) proposed the law of effect for which the stabilization and strengthening of associative connections between stimulus and response is based on the effects of the response.
That is, without the effect, that ...
The principle of Premack (1965) describes the mechanism by which a favorite activity can serve as reinforcement for activities "must do". How many times has it been said: "The first ...
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A goal is a goal, obtaining a state or a possession (which consequently generates a state). A lens is distinguished by a different dream for very specific things: 1. is expressed in positive (ie not be expressed as "quit smoking", "no longer bored at night ...") 2. specific (ie, a highly detailed, down to what ... Click here to learn more
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The time to change This book presents the latest methods developed by Bandler to understand, modify and use the best states of consciousness, deep belief and perception of ... Click here to learn more 
If only I could - 9 questions that will change your life from one of the most original and charismatic trainers today in Italy, a text for learning to use more of the huge potential of courage that everyone has inside, to promote freedom of thought .. . Click here to learn more 
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